BREAKING THE BILLION DOLLAR BENCHMARK

August 13, 2018 | JJ Taylor

One of Australia’s fastest growing real estate networks, @realty, has booked more than $1 billion in property sales for the 2018 financial year – up from $758 million last financial year.

South East Queensland led the field with $179 million in sales on the Gold Coast, $92 million in Brisbane, $77 million in Logan and $76 million on the Sunshine Coast.

The privately-owned company, which has a network of more than 500 agents and has been established since 2014, is now preparing to expand into the Northern Territory, ACT and Tasmania later this year on the back of its strong results.

To pave the way for entry in to three new markets, @realty has signed a five year lease for 400sqm of office space in the iconic 50 Cavill Avenue commercial building in Surfers Paradise, which it will occupy from October 1.

@realty director JJ Taylor says 2018 has been the company’s most active year yet, and despite some cooling in the market, he is confident the coming years will see @realty go from strength to strength.

“Regardless of what the market is doing in different regions across the country, it’s all about having the right tools to get the best result for both vendors and purchasers,” he said.

“The key to our success has been a combination of highly experienced agents and innovative technology in the form of a national database which cross-checks all @realty listings with a pool of prospective buyers.

“This means that all 500 of our agents work together on a daily basis to make sales. We don’t work under a franchise model where there are restrictions on where our agents can sell. They are actively encouraged to collaborate with the opportunity to earn double the standard industry commission.

“We believe that this culture of collaboration has been, and will continue to be, the backbone of our growth and success and will be critical to the industry moving forward.”